MSc in digital transformation MBS

Description

Through this programme, you will understand and consider the effects of the digital revolution. The lectures, seminars and case studies all along the year will give you the tools and methods that initiate a digital transformation around a service offering, beyond the purely technical aspects. Developing economic models, implementing digital strategies and making a significant contribution to the digital economy and the transformation of society are other key areas you will master once graduated.

Programme

• Stratégies et leadership de la transformation digitale
  • Compréhension des enjeux numériques
  • Développement de stratégies adaptées
  • Conduite du changement organisationnel
• Technologies digitales et innovation
  • Big Data et intelligence artificielle
  • Internet des objets (IoT)
  • Blockchain et cybersécurité
• Gestion de projets digitaux
  • Méthodologies Agile et Scrum
  • Planification et pilotage des projets numériques
  • Gestion des risques technologiques
• Marketing digital et expérience client
  • Stratégies de présence en ligne
  • Analyse des comportements utilisateurs
  • Optimisation de l'expérience multicanal
• Transformation digitale des organisations
  • Digitalisation des processus métiers
  • Management de l'innovation
  • Culture digitale et compétences

Objectifs de la formation

DESIGN YOUR OWN PROFESSIONAL PATHWAY BY CHOOSING YOUR PREFERRED FIELD OF INTEREST BETWEEN 2 ADVANCED SPECIALISATIONS.

Digital management: through this specialisation,you will understand and consider the effects of the digital revolution. Developing economic models, implementing sustainable digital strategies and making a significant contribution to the digital economy and the transformation of society are other key areas you will master once graduated.

Data Science, Big Data & Artificial Intelligence : this specialisation will give you the keys to master the extract knowledge or insights from data; be it structured, unstructured, or semi-structured data. Coupled with Artificial Intelligence, Data Science can deliver a vast array of solutions to find meaningful information from huge pools of data.

Points forts

Why choose this programme ?

• Top level faculty
• An innovative pedagogical method
• A truly international environment
• An excellent employability rate for our MBS graduates: 70% of students from our programs are hired BEFORE they even graduate
• Unrivalled networking opportunities
• An AACSB, EQUIS and AMBA accredited School

French courses are provided during the academic year and cultural and company visits are organized during the programme.