MBA specialized – international art market (program in english)
ICART - Paris

Description

A program for students who are passionate about the numerous art forms that are now part of the globalized market, who have a taste for negotiation, interaction, and transactions, and who aspire to international careers in commerce and the arts.

Programme

Art & Culture Ecosystems:

• French Etiquette (option)
• Cross-disciplinary Art history
• Expertise in ancient and contemporary arts (decorative arts, arts objects, contemporary art)
• Contemporary scene
• Art Market economy
• Law and taxation of Art Market
• New Territories

Professional methods and tools:

• Art Marketing (1st and 2nd market)
• Digital communication and sale of artworks
• Create and manage an art gallery
• Contemporary and modern art fairs
• AI and Web3 in the Art Market
• Preventive conservation and insurance of artworks

Thematic weeks and real case studies:

• Valuation and management of a collection
• Touring exhibition businesses
• Art Market and philanthropy
• Art & brands / luxe

“Art & Digital” Seminar:

Introduction to no code + workshop PAO (InDesign, Illustrator, Photoshop)

Project management workshop “Expertise and marketing of objects and artworks”:

Organization of a charity exhibition-sale of emerging artists.

Professional days:

Meetings with professionals and artists, visits to galleries, artists studios, museums, conferences, fairs...

Objectifs de la formation

This program aims to develop in-depth expertise in art history and the art market, preparing students for careers in the promotion, distribution, and commercialization of artworks and objects. It also incorporates essential skills in marketing, communication, and new technologies, crucial in an ever-evolving market. Through case studies, thematic weeks, and workshops, students will acquire a strategic and operational understanding of the sector, enabling them to work in galleries, auction houses, art fairs, cultural institutions, or as independent professionals. Discover the careers on icart.fr